DSC Media Outreach/Communications Online Webinars - National
Media Outreach 101, Part 1:
Thursday, January 26, 2012: 4-5:00pm PT/ 5-6:00pm MT/6-7:00pm CT/7-8:00pm ET
Introduction to "media relations", with an emphasis on building a media outreach strategy for your organization, campaign, or event. Includes tips on how to create a media list, build your own local media list and the production and dissemination of press releases, media advisories, and letters to the editor.
To register, click here - https://www1.gotomeeting.com/register/768518969
Media Outreach 101, Part 2:
Thursday, February 16, 2012: 4-5:00pm PT/ 5-6:00pm MT/6-7:00pm CT/7-8:00pm ET
This second installment of the Media Outreach 101 focuses on messaging and on building a long-term media outreach strategy for your organization or campaign. It includes tips on establishing long-term relationships with your local media and framing your message according to different audiences and goals.
To register, click here - https://www1.gotomeeting.com/register/845817617
Organizing Through Social Media:
Thursday, April 12, 2012: 4-5:00pm PT/ 5-6:00pm MT/6-7:00pm CT/7:00pm-8:00pm ET
Using new media/social media as a campaign advocacy tool. How to use your website, e-mail blasts, facebook, twitter and youtube to get reach out to an audience, strengthen a campaign, and generate online buzz.
To register, click here - https://www1.gotomeeting.com/register/652741224
